“Tantrum’s creativity, production solutions & just all round team spirit made them a dream to work with. Nothing was too much. They solidly became a part of our team, and helped us produce a fantastic piece of work that’s kept going. A dream team!”
Lisa Nicholls, Producer Pepsico

When Pepsico came calling in 2020 with a brief for Walkers Giant Wotsits and Monster Munch we said – Pandemic…what pandemic!?  (and then we said, oh that pandemic – don’t worry we’ll take loads of precautions and follow the APA guidelines very carefully because frankly we’re a pretty sensible bunch)

It was a fun brief for a series of films that we just knew we could deliver at an exceptional level to create a memorable campaign for their target audience. What we didn’t know was that the campaign would be so successful that it would run and run and run, racking up some of the best marketing stats Walkers had experienced – in various re-edited guises it ran until 2024!

Part of what made this collaboration so successful, was an understanding that the product would be at the centre of every film, driving and motivating our cast of characters. Director Stephen Pipe brought comedy to the scripts to deliver the entertainment that makes a campaign so memorable. And Walkers was cleverly building on its brand identity that has for many years brought laughter to its audiences by sending up its iconic brand ambassador Gary Lineker.

We built upon this solid foundation bringing high quality creative and production skills to give each new campaign what it needed.

The relationship with Pepsico is one we have cherished over the years, ever since that first Giants campaign with more recent projects including Walkers Taste Icons, Walkers Talkers and the superb Walkers Lunch Campaign through VCCP in 2023. We look forward to collaborating with this fab bunch of people again in future.